Last updated: 23 October 2026
This privacy policy explains how Kent Car Keys uses personal information when you visit kentcarkeys.co.uk, make an enquiry or arrange our services. It also explains your choices about website tracking and your data protection rights. Reading this policy or using the site does not give consent to optional tracking.
Kent Car Keys is responsible for deciding how the personal information described in this policy is used (the data controller).
Use these details for privacy questions, requests about your information or complaints. Please provide enough detail for us to find the relevant enquiry, without sending unnecessary identity documents or financial information.
We receive information directly from you through website forms, email, telephone conversations and service arrangements. Technical information is generated when your browser requests the site. You do not have to send an enquiry to browse. If you leave out details needed to assess your vehicle or contact you, we may be unable to provide a useful quotation or service.
Sending an enquiry allows us to respond about that enquiry; it is not a general subscription to promotional messages. Any separate marketing activity needs its own appropriate legal basis and a way to opt out. Rejecting optional cookies does not prevent you from making an enquiry or asking us to call you.
We use Google Analytics to understand website use and measure successful website enquiries and call-button clicks. Measurement may include page addresses, referral or campaign information, device and browser details, approximate location and online identifiers. This is not a claim that the information is completely anonymous.
The enquiry conversion event sends the configured form name, form identifier and position on the page. It does not send the name, email, phone number, vehicle details or message entered in the form. The form submission itself is handled separately so Kent Car Keys can respond. A call-button click records an intention to call, not whether the call connected or a job was completed.
Optional Analytics and Advertisement categories are off until you choose to allow them. Before Analytics is accepted, and when it is rejected, our setup blocks Google measurement requests. Advertisement consent alone does not start Google measurement; advertising measurement also requires Analytics consent.
If you accept Analytics but reject Advertisement, Analytics can operate while advertising storage, advertising user data and advertising personalisation remain denied. Google’s shared tag may still send cookieless advertising measurement or consent signals in that state. To keep all Google measurement off, reject Analytics or select Reject All.
You can change or withdraw your choice using Open cookie settings or the floating Cookie settings control. Saving a change reloads the page, so finish any enquiry first. Withdrawal applies to subsequent measurement after the change takes effect; it does not automatically erase information already collected.
Necessary consent cookies remember your choices. The banner remembers them for 180 days, with WordPress permission cookies lasting 30 days and restored from the saved choice when needed. The cookie policy lists the current cookies, purposes and durations.
Access is limited to people and services that need information for the purposes above. These include Kent Car Keys and authorised website support providers; website hosting, maintenance, backup and email-delivery providers that help operate the site and deliver enquiries; and professional advisers or authorities where needed for accounting, legal obligations or claims.
The website uses WordPress and Elementor for its pages and enquiry forms, and security tools including Wordfence and Really Simple Security. Security processing may involve IP addresses and request details. CookieYes and WordPress Consent API manage consent choices on the website. The current CookieYes setup runs locally without a connected CookieYes cloud account.
Google receives permitted Analytics and advertising measurement information as described above. Google’s processing is explained in Google’s privacy policy. Following an external link or contacting us through another platform also involves that service’s own privacy arrangements.
Information is handled through our website, business communications and service records. We use access controls and website security measures to reduce unauthorised access, loss or misuse. No website or email system can guarantee absolute security.
We do not promise that all information stays in the UK. Providers such as Google may process information in other countries, including the United States. Where a restricted international transfer occurs, the applicable UK data protection safeguards are required, such as an adequacy arrangement or approved contractual safeguards. Google’s published data processing and transfer terms describe its arrangements. Contact us for information about the providers and safeguards relevant to your information, including how to obtain a copy.
We keep information for the purpose that justified collecting it, rather than indefinitely. The period depends on the type of record:
We consider whether the purpose is complete, whether a legal retention requirement applies and whether information is needed for an unresolved complaint or claim. Information no longer needed should be deleted or anonymised; backup copies may remain until the normal backup replacement cycle. You can ask us about a particular record using the contact details above.
Depending on the circumstances, UK data protection law gives you rights to access your information, correct inaccuracies, request deletion, restrict processing and receive or transfer certain information in a portable form. These rights are subject to legal conditions; for example, we may need to retain an invoice to meet a legal obligation.
Your right to object: you can object to processing based on legitimate interests for reasons relating to your situation. You can object to direct marketing at any time.
Where processing relies on consent, you can withdraw it at any time without affecting the lawfulness of processing before withdrawal. Use Cookie settings for website tracking, or contact us for other requests. The website enquiry process does not make solely automated decisions with legal or similarly significant effects about you.
You may make a rights request by email, telephone, post or the contact form. We may ask for proportionate information to confirm identity. We will respond without undue delay and normally within one month, subject to the extensions or other rules allowed by law. We will explain if an extension or a lawful exception applies. Requests are normally free.
Please contact us if you are concerned about how your information is used. You also have the right to complain to the UK Information Commissioner’s Office through its data protection complaint service.
We will update this privacy policy when our processing changes and show the revision date above. A policy update or continued browsing is not consent to a new optional purpose. This notice covers the website and the enquiry and service information described here; any future social-platform enquiry form will need privacy information appropriate to that collection route.